$0 Marketing Spend and 5.8% CDL Driver Turnover with DriverReach

Challenges Faced in Recruiting

High Turnover Rate: Five empty trucks needing constant replacements.
Engagement and Retention: Needed strategies for better communication and connection with drivers.
Streamlined Processes: Required an efficient recruitment process to ensure compliance.

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Solutions Found in DriverReach

Applicant Tracking System (ATS): Simplified managing applications and engaging qualified leads.
Communication Tools: Enhanced interaction with drivers, leading to higher satisfaction.
Compliance Management: Made it easier to ensure regulatory requirements were met.

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Innovative Strategies for Success:

Pet Policy: Allowed drivers to bring their pets, boosting job satisfaction.
Employee Assistance Program (EAP): Provided therapy sessions for personal and professional support.
Cultural Enhancements: Fostered a welcoming, inclusive environment, helping drivers feel valued.

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Results

Turnover Rate: Reduced to an impressive 5.8%.
Marketing Spend: $0 spent on marketing to attract drivers.
Increased Engagement: Drivers reported feeling more connected and appreciated.
Improved Compliance: Streamlined compliance processes, ensuring all drivers met necessary regulations.

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