Introducing DriverReach Cadence - Automated Drip Marketing Campaigns to Hire Drivers Faster

Cadence by DriverReach allows CDL driver recruiters to create automated drip nurture campaigns to efficiently hire drivers 

Indianapolis, Indiana - January 21, 2020 - Cadence is now generally available (GA) within the DriverReach platform as an add-on option that can be used with any tier of its subscription service. Now through March 31st, DriverReach customers can take advantage of special pricing of $250/month for unlimited campaigns. 

With Cadence, CDL driver recruiters can easily create seamless, automated drip marketing campaigns.

To build a nurture marketing campaign with Cadence, driver recruiters:

1. Create the criteria for the Cadence campaign, use the campaign builder to select the email templates as well as the timing of each email, and manage recipients of the campaign. 
2. Automatically add new driver candidates to an existing Cadence campaign as they apply. 
3. View real-time data to see which emails each driver has received and which are helping to convert the most candidates into drivers. 

“We’re on a mission to help driver recruiters convert leads, hire faster, build relationships, and be more productive,” shared DriverReach Founder and CEO, Jeremy Reymer. “Manually sending communications to driver candidates is incredibly burdensome and painstaking, but constant nurturing is critical to differentiating a company during the hiring process. This pain-point is why we’re so thrilled to announce Cadence by DriverReach, automated drip marketing campaigns. We truly believe Cadence will be a game-changer for recruiters.”

“DriverReach’s Cadence drip marketing campaign functionality makes sure that we effectively communicate with drivers, so no driver is left behind,'' said April Ray, DriverReach customer and Chief Marketing Officer for Contracted Driver Services. We have used the automation of drip campaigns and auto-responders to guide drivers through a self service hiring process. Since implementing Cadence, our recruiters are better able to effectively use their time to help the drivers that need it most." 

Learn more about DriverReach’s Recruiting and Compliance Management Platform and see the Cadence feature in action by requesting a test drive. 

About DriverReach

DriverReach’s modern recruiting and compliance management system provides a better applicant experience and dramatically improves speed-to-hire. A mobile-friendly DOT application feeds directly into a full-service ATS with email and text functionality, streamlining the process of qualifying drivers so companies can Hire. Better. Faster. As an American Trucking Association Corporate Partner, DriverReach is dedicated to improving the hiring process for drivers and carriers alike. For more information, or to request a test drive, visit driverreach.com.